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An independent newsletter about drinking in America.

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Dave at Fingers

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Special Reports

"Whatever you're able to give" to PAC could "protect jobs," says Molson Coors

Oct 9, 2026

•

4 min read

"Whatever you're able to give" to PAC could "protect jobs," says Molson Coors

In internal memo, CEO Rahul Goyal pitches employees on political spending "to champion beer in a complex regulatory environment"

Dave Infante
Dave Infante

Buzzwords

+1

"Synergy optimization plan"

Oct 9, 2026

•

1 min read

"Synergy optimization plan"

It's your Fingers Buzzwords of The Week!

Dave Infante
Dave Infante
The drink of the summer was vodka-spiked "ade"

Oct 7, 2026

•

5 min read

The drink of the summer was vodka-spiked "ade"

Plus: One is the loneliest number (of Bud Light Seltzers)!

Dave Infante
Dave Infante

Archive

Special Reports

"Whatever you're able to give" to PAC could "protect jobs," says Molson Coors

Oct 9, 2026

•

4 min read

"Whatever you're able to give" to PAC could "protect jobs," says Molson Coors

In internal memo, CEO Rahul Goyal pitches employees on political spending "to champion beer in a complex regulatory environment"

Dave Infante
Dave Infante

Buzzwords

+1

"Synergy optimization plan"

Oct 9, 2026

•

1 min read

"Synergy optimization plan"

It's your Fingers Buzzwords of The Week!

Dave Infante
Dave Infante
The drink of the summer was vodka-spiked "ade"

Oct 7, 2026

•

5 min read

The drink of the summer was vodka-spiked "ade"

Plus: One is the loneliest number (of Bud Light Seltzers)!

Dave Infante
Dave Infante

Weekender

Gallo keeps courting America's pro sports-watching wino

Oct 4, 2026

•

3 min read

Gallo keeps courting America's pro sports-watching wino

Plus: From Bourbon Hall-of-Famer to (alleged) sex pest!

Dave Infante
Dave Infante

Buzzwords

+1

"The complexity stemming from the transaction"

Oct 2, 2026

•

1 min read

"The complexity stemming from the transaction"

It's your Fingers Buzzwords of The Week!

Dave Infante
Dave Infante
Pop-Tarts "regrets" its BuzzBallz collab. Sazerac? Not so much.

Sep 30, 2026

•

5 min read

Pop-Tarts "regrets" its BuzzBallz collab. Sazerac? Not so much.

Plus: The Maris theory of the modern middle tier!

Dave Infante
Dave Infante

Weekender

Surfside v. Skimmers, we hardly knew ye

Sep 27, 2026

•

4 min read

Surfside v. Skimmers, we hardly knew ye

Plus: The Great Reyes Realignment is on in Colorado!

Dave Infante
Dave Infante

Buzzwords

+1

"Liquid Center"

Sep 25, 2026

•

1 min read

"Liquid Center"

It's your Fingers Buzzwords of The Week!

Dave Infante
Dave Infante
People need "community." Bars need a business model

Sep 23, 2026

•

6 min read

People need "community." Bars need a business model

Plus: Revisiting “the marketing of no marketing”!

Dave Infante
Dave Infante
...
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